5 Popular Paint Colors to Help Sell Your House

Painting a home's exterior can produce a big return on investment. Here are five trending colors to help maximize resale value.

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white house with front porch exterior landscaping
V J Matthew/Shutterstock

Exterior Paint Color: Crisp White

A neutral white paint canvas still reigns supreme, according to a 2021 survey of paint color trends by interior designers from Fixr and Realtor Cheryllyne Vaz. The crisp white paint trend is likely bolstered by the continued strong interest in modern farmhouse-style exteriors.

But Vaz says white comes with a caveat: “Avoid warm or creamy whites, as they can look dingy or dirty, especially if you live in a climate that has snow.”

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via Barry Winiker/Getty images

Exterior Paint Color: Navy

While blues of all kinds can be appealing and are selling, “the deep dark blue, such as Hale Navy by Benjamin Moore, works well,” says Vaz. She says it really pops with white or wood trim. “Depending on your architecture it can also give you the Cape Cod look,” she says. According to the Fixr survey, blue could help enhance your selling value.

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Exterior Paint Color: Black

The modern Scandinavian appeal continues its strong influence on home exteriors, Vaz says. Some homes are trimmed in black, while others go all-black with the right architecture or neighborhood. This observation is backed by the pros at James Hardie, who report an uptick in all-black exteriors or all-black elevations (at least one entire façade), from iron to ash.

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via JamesBrey/Getty images

Exterior Paint Color: Greige

For those who aren’t ready to go stark white or commit to an actual color, greige is the way to go. It’s not the tan-beige of the 1980s or ’90s, nor the gray of the last 20 years. Greige offers a middle ground for those looking for neutral territory.

One tip: Enliven neutral backdrops with a pop of red, orange or even turquoise. Vaz says painting the front door, mailbox or planters gives your home personality and extra curb appeal.

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via benedek/getty images

Exterior Paint Color: Green

From sage to forest, green paint is having a moment. A small percentage of respondents to Fixr’s survey say it could work for those looking for a return to nature or some color amidst the neutrals. Give your home a facelift with these fresh, modern green exterior paint colors.

James Hardie reports its Mountain Sage is an upwardly trending color choice. Fixr’s survey reveals some interior designers believe forest green may enhance home value. In general, Vaz says people may be more willing to step away from total neutral tones on the right types of architecture.

“We’re seeing color on cute bungalows or Victorians — and we’re even seeing some more color on ranch-style homes,” Vaz says. “With the pandemic, people want to add a spark of joy into their lives and color does that to you, you know?”

Katie Dohman
Katie Dohman is an award-winning freelance writer who has written about home, design, and lifestyle topics for more than 15 years. Her work has been featured in Artful Living, Midwest Home, Star Tribune, and Teen Vogue, among many others. She is currently living her own how-to story as she and her husband work through a complete gut remodel on their 1921 home—while parenting three tiny tots and dodging their dog and cat, who always seem to be underfoot.