There’s nothing like a fresh coat of paint — especially one that looks as good on day one as it does for months, and years, to come. What makes this possible? A proper priming job, using a high-quality product, like KILZ’s line of adhesion-promoting primers.

Formulated to establish a uniform, even base coat and block stains, as well as ensure your topcoat of paint goes on smoothly and firmly, primer is a necessity.

From stink and stains to less-than-perfect walls KILZ® Brand has a solution.

What do primers do? It turns out a lot. Keep reading for the answers.