Your next trip to IKEA may be a little less costly, thanks to the company dropping prices on several popular items.
IKEA recently dropped prices on some very popular pieces of furniture, including wardrobes, sofas and bookshelves. The retailer notes on their website that it is constantly striving to reduce costs without compromising quality. You’ll find tags that say “New Lower Price” on items for which they found a way to offer good quality, function and a lower price.
“We want as many people as possible to be able to have a quality mattress, the right bookshelf, or just a perfect vase, and still have money left for all the other things in life,” IKEA’s state on their site. “Because part of creating a better everyday life, is recognizing that there’s more to life than furniture.”
Here is how IKEA explains one way they worked to lower prices. “By selling more sofas, we can lower the profit margin on each sofa—and voilá!—we have succeeded in lowering the price to you as a customer.” They go on to say, “But why lower the price, why not make more money? Well, it has to do with our vision to, ‘create a better everyday life for the many people.’ Because we’re really serious about this, we need to have prices as low as we possibly can. There’s more to life than just furniture.” We couldn’t agree more.
New prices on popular items include:
You can check out IKEA’s new low prices here.